Phil Jones, founder and chief design engineer of high performance loudspeaker manufacturing company, AAD, has recently joined forces with world renowned US-based high performance cable manufacturer Transparent Audio (www.transparentcable.com) to develop its own "proprietary" ultra-high performance internal wiring designed specifically to meet the new crossover and driver capabilities of his new flagship AAD 7001i monitor and new Silver Reference series.

"Everyone understands using high quality cabling "to the speaker" is very important when you start getting into speakers capable of extremely high levels of resolution", Jones states. By using the highest performance cabling inside our speakers we've just taken the next logical performance step and carried that level of sonic quality through the speaker directly to the voice coil for the absolute lowest resistance the purest signal transmission possible.

The new internal cabling, developed jointly by AAD and Transparent Audio, uses an ultra-low noise Teflon dielectric with the purest grade oxygen-free copper in a multi-strand construction. AAD states that "even though the cable used inside our 7001i and Silver Reference loudspeakers, in most cases, will actually be "better" than what the customer has running from the amplifier to the speaker, the end result for that customer will still be a substantial sonic improvement overall."

If it did'nt improve the sound of my speakers there'd be no point in AAD making the large financial commitment to take such a huge step, according to Jones, but after some lengthy direct comparison, this new cable made an "amazing" audible difference over our existing internal cabling, which is already much better than that of most well known loudspeaker companies.

This decision did not come about lightly or quickly but after some very long listening sessions and debate, I know it's the right thing to do for our loudspeakers and our customers, according to Jones, who says "Giving the most performance to the customer for their money is something I take very personally".

There are already several very high-end companies who have taken such steps, but none of these companies offer anything even remotely close to the price point of an AAD loudspeaker.

Jones states: while AAD can't predict what the customer will plug up our speakers, we can most definitely ensure it won't be colored or dynamically restrained by what's being used inside one of them.

Web: http://www.transparentcable.com